Purchasing locally does a number of beneficial things, most importantly local business reinvests money in the community to make them more resilient. Also, local businesses tend to support local groups and events such as festivals, Little League teams, 4-H, schools and a myriad of other quality of life activities. Supporting local businesses creates jobs, typically means better more personable levels of service, they are more environmentally sound and they generate local taxes to keep communities maintained, unique and vibrant.

1. Local impact. According to American Express, 52% of what you spend by shopping locally stays in your community, which creates jobs and enlivens your local economy.
2. Neighborhood character. People say they want to live in neighborhoods with character. By shopping at local businesses, you do your part to ensure that your retailers remain unique and that your streets aren’t overrun by national chains.
3. Unique finds. Sure, it’s easy to go online and have the latest “it” gadget overnighted to you. But buying at local shops, ups the chances that you’ll find something unique, personal, and memorable for gift recipients.

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